As the nonprofit world gets ready for Giving Tuesday, you want to make sure that you have the best available resources to raise funds during this critical time. We know that this year’s been tough, and that means that you have to pour more of your time into your efforts. However, it’s vital to do so because, as you know, our communities need your help and leadership.
One of the things that we’ve been doing regularly at our shoe drive fundraising social enterprise is to have monthly webinars. Thousands of nonprofit groups from around the planet have participated. While we’re grateful for the tremendous support, it’s a sign to us that social good groups seek help and resources.
This article will provide you with some of the best resources out there right now. We know that nonprofits are stretched for funds, so most of these resources are free or low-cost.
1. Content Marketing Institute.
An excellent source for learning about content marketing is the Content Marketing Institute. If you want to get started on an effective content marketing strategy, for instance, take a look at their starter guide, which is one of many resources.
2. Whole Whale University.
Whole Whale offers an on-demand platform for training within the nonprofit sector. If you have the budget, they have excellent team training through a subscription service, but they also offer plenty of resources that you could read, listen to, or watch to ensure you market well digitally.
3. Google Ad Grants for Nonprofits.
As we know, Google is the largest search engine on the planet. But, something many nonprofits don’t know is that their nonprofit may qualify for a Google grant to help them rise in search results. Your nonprofit may be eligible for up to $10,000 to execute a more comprehensive strategy for targeted ads and keywords.
4. Unsplash.
Every nonprofit marketing expert understands that images are everything for sharing on social. While pictures taken by your team are always excellent, sometimes you need other photos, but they could be expensive. Take a look at Unsplash for an excellent selection of license-free images you could share.
5. Cause Camp for Nonprofits.
Nonprofit Hub is the creator of Cause Camp. If you’ve worked in the nonprofit sector for a while, you know that Nonprofit Hub is also full of excellent resources. Cause Camp is now virtual, and participants interested in nonprofit marketing can experience webinars and workshops from home.
6. Nonprofit Marketing Guide.
Kivi Leroux Miller, who is an industry leader, manages this site. And, so if you seek nonprofit marketing expertise from someone who has been in the trenches, then you want to check out this site. On the site, you’ll discover nonprofit marketing training to help you amplify your brand and raise more money.
7. Hunter.
As a marketer, sometimes, you need to find someone’s email. It’s inevitable. One of the best tools is Hunter, an extension that you could add when you do searches on Google’s Chrome web browser. Hunter allows you to pick up the name, emails, phone numbers, and even social accounts of people you need to reach.
8. Sender Score.
We know that email marketing still works. When you combine email and social media, you have a much better opportunity to promote your cause. However, the spam folder is not where you want your emails to go. Take a look at Sender Score to learn about how much capital your site and email have on the internet.
9. Wufoo.
One of the things we often do, and you should also, is to poll or survey your supporters. A great tool that nonprofits could use is Wufoo, which will help you develop web forms for everything from payment processing to surveys. What’s more, there are both free and paid versions of the tool.
10. Funds2Orgs Blog for Fundraising and Marketing.
Finally, I can’t help but end it with Funds2Orgs. When you visit our blog, you’ll have regular content to help you stay ahead with current trends for marketing and fundraising. But, also visit our resources for lots of fundraising ideas.
Looking to get better nonprofit marketing results? Visit Elsey Enterprises for more insights.
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